Hi, I’m Estela, a journalist and eco-blogger. Since 2013, I’ve been practicing eco-friendly living in the city and helping to get everyone who aspires to do the same started. Since 2017, I’ve been blogging about how to improve your life through eco habits without sacrificing comfort and budget.

I believe in the power of personal example and a positive approach. I am interested in and close to: comfortable minimalism, zero waste at my own pace and sustainable fashion.

I talk about everything through personal experience. I recommend brands and stores on the same principle. I know how to distinguish real eco-commodities from fakes, and I can easily teach you to distinguish all the shades of greenwashing.

I do not spread scaremongering and do not support myths around green living, on the contrary, I share reliable facts and always argue my position. I help you find answers to your questions and support your “green” steps with advice and recommendations.

At one time I didn’t even know about the existence of ecological goods, and I just threw away the garbage. Today I try to reduce waste in my life, buy affordable organic products and safe household chemicals, use organic cosmetics, shop responsibly and recycle. I have improved my family’s life, which means you can do it too.

I am not imposing rigid rules, I am not urging you to go to extremes, but I am suggesting that you go along with me, the most ordinary person, towards eco-life, making mistakes, overcoming difficulties, and sometimes even laziness, but enjoying the process. I have only one wish – be open to everything new and don’t be afraid to change your life.

What does it mean for me to live sustainably? Enjoying healthy food – who says it can’t taste good? Buying a plane ticket and going to the other side of the world – our planet is beautiful and worth seeing. Choose things wisely and use them with pleasure. Make your home cozy, comfortable and safe.

If you share my views on life, join me!